Vampire Viruses Blood Cell Candy

Informational Candy Package

An informational candy project using the topic of biology. Vampire Viruses helps teach middle schoolers about red and white blood cells by using the forced connection of vampires to draw their attention. The goal for the project was to make the candy packaging look believable and focus our research towards our target audience. In my case, I found that middle schoolers are drawn to imagery, especially something as striking as monsters.

  • Designer

    Alyssa Doman

  • Category

    Package Design